We specialise in policies across 20+ industries Australia-wide.
Businesses Insured
Specialised Cover
Since 2010
Equipment hired out without an operator included
Extraction, site operations & heavy equipment
Equipment hired out without an operator included
Protection across residential & commercial builds
Complex projects, plant & machinery cover
Cover for removal, handling & disposal risks
High-risk cover for structural takedown work
Professional indemnity for tech project work
Temporary structures, labour & liability risks
Whether you're on-site solo or managing a crew, we find the right policy for your trade.
Businesses Insured
Specialised Cover
Since 2010
Licensed electricians cover for liability & tools
Cover for licensed plumbers, drainage & gas work
Framing, fit-out & joinery cover for carpenters
Public liability & tools cover for subbies
Cover for gardens, earthworks & outdoor projects
Public liability for brickies & blocklayers
Cover for domestic & commercial cleaning businesses
Public liability cover for roofing & guttering work
Cover for floor, wall & wet area tiling
We specialise in policies across 20+ industries Australia-wide.
Businesses Insured
Specialised Cover
Since 2010
Equipment hired out without an operator included
Extraction, site operations & heavy equipment
Equipment hired out without an operator included
Protection across residential & commercial builds
Complex projects, plant & machinery cover
Cover for removal, handling & disposal risks
High-risk cover for structural takedown work
Professional indemnity for tech project work
Temporary structures, labour & liability risks
Whether you're on-site solo or managing a crew, we find the right policy for your trade.
Businesses Insured
Specialised Cover
Since 2010
Licensed electricians cover for liability & tools
Cover for licensed plumbers, drainage & gas work
Framing, fit-out & joinery cover for carpenters
Public liability & tools cover for subbies
Cover for gardens, earthworks & outdoor projects
Public liability for brickies & blocklayers
Cover for domestic & commercial cleaning businesses
Public liability cover for roofing & guttering work
Cover for floor, wall & wet area tiling
Priority Insurance Brokers helps established Australian businesses arrange commercial insurance that fits how they actually operate.
From straightforward business cover to complex and hard-to-place risks, you’ll deal with a real broker who understands your business.
Real broker advice
Complex risks understood
Claims support from your broker
Professional
tailored advice
Competitively
priced policies
Comprehensive
cover options
Most Dedicated Business Insurance Broker – 2023 Winner
Fast Starter Award – Winner, 2022
Insurance Broker of the Year – People’s Choice, 2nd, 2022
QLD Insurance Broker of the Year – Finalist, 2022
Thought Leader – Finalist, 2022
Corporate Authorised Representative of the Year – Finalist, 2024
Steadfast Broking Group Member
As an authorised representative of Community Broker Network, part of the Steadfast network, Priority has access to a broad range of insurers and specialist insurance markets.
Priority Insurance Brokers is a Brisbane-based commercial insurance brokerage helping businesses across Australia manage more complex insurance needs.
As a business grows, new contracts, employees, subcontractors, vehicles, plant and changing operations can all affect the way its insurance should be structured.
We help identify those changes, review the risks and arrange insurance that keeps pace with the business.
Experienced Commercial Insurance Advice
Speak directly with a business insurance broker who can understand your operations, explain your options and help identify potential gaps before they become a problem.
Our network has access to bespoke policies only available through a Steadfast business insurance broker
No sitting on hold, ever. Speak to a real business insurance broker that can assist you with tailoring an insurance package to your business.
A Victorian maintenance plumber relied on a specialist drain jetter as a critical part of their day-to-day work.
During an earlier insurance review, Priority identified the equipment as important to the business and arranged cover with the supporting equipment details and records in place.
When the jetter later caught fire and was deemed a total loss, the claim was lodged with the insurer and processed quickly.
The client was able to purchase and install a replacement jetter the following day and get back to their booked work with minimal disruption.
Claim paid
From claim to payment
Total business downtime
Different businesses need different combinations of cover. Priority helps you understand which policies may be relevant, how they work together and where important exclusions or gaps may exist.
Cover for certain claims involving third-party injury or property damage arising from your business activities, subject to the policy terms and exclusions.
For businesses providing professional advice, designs or services where an error or omission could lead to a financial loss claim.
Cover options for owned plant, machinery, tools and equipment, including hired-in plant where required.
Cover for construction projects while work is being completed, including options for materials, works and associated risks.
The cost of public liability insurance depends on a number of factors, including the level of cover you require and the nature of your business. Generally speaking, businesses with higher risks (such as those involving manual work or the use of machinery) will need higher levels of cover than those with lower risks (such as office-based businesses).
However, public liability insurance is generally fairly affordable, especially when compared to the potential costs of defending a claim without insurance. Talk to Priority today about the needs of your business and the insurance risks worth covering.
Cover designed to help protect companies and their directors or managers from certain risks associated with managing a business.
A combination of covers that may include property, contents, liability, business interruption, theft and other commercial risks.
Cover for certain cyber incidents including data breaches, cybercrime, business interruption and response costs, depending on the policy.
Some Businesses Need More Than a Standard Insurance Policy. Certain industries, activities and business structures can be difficult to place through standard insurance channels. Priority regularly works with businesses where the risk needs to be explained properly to insurers, particularly when there are unusual activities, contractual requirements, previous claims or specialist exposures.
Need a Business Insurance Broker?
We've got you covered.
We can arrange small business insurance whether you’re
a small business owner just starting out or even in the planning
stages. We work with businesses of all sizes.
We provide tailored insurance packages for corporate clients.
As experienced commercial insurance brokers, our broking
group has the facilities to provide solutions to large, complex
organisations
Founder at Backtracks - Jonathan Hill
CEO of ABC Company - Natalie Fernandez
Founder at Backtracks - Jonathan Hill
CEO of ABC Company - Natalie Fernandez
Insurance shouldn’t only be discussed once a year.
New contracts, equipment, vehicles, staff, subcontractors, locations or business activities can change your risk long before renewal comes around.
Priority aims to stay involved as your business develops, so you have someone to speak to when something changes or you’re unsure how it may affect your insurance.
If you keep on getting bounced around to different account managers with your current business insurance broker this causes gaps in understanding your business and covering it correctly. We take pride in building relationships with our clients and will always prioritise keeping you with your dedicated advisor.
We never provide advice based on sales targets, we work with you to outline your desired risk tolerance. We tailor our insurance packages to provide you with the optimal balance between your exposed risks and your budget. We have extensive experience in showing you ways to reduce your premium without reducing your cover.
By using a commercial insurance broker this allows you to get back to the things that you need to do to keep your business operating and earning income. We usually require about one hour of your time to be able to assess your current policies, provide advice and then present you with a suitable solution.
We ensure that your assets are protected whether that be your property, motor vehicles or your company operation. we take the time to understand your situation and tailor our recommendations accordingly. Insurance is never a one size fits all therefor, all of the advice we provide is tailored specifically to your business.
Tell us when your operations or turnover change.
Contract requirements can create new insurance obligations.
Make sure important business assets are considered as they are added.
New services or work can affect insurer appetite and policy wording.
Priority Insurance Brokers takes great pride in making sure that we deliver great value to our clients. Our insurance solutions focuses on providing you value for money with cost effective policies that are tailored to your industry. We take a hands on approach in working with our clients that allows us to understand your business, how it operates and what your exposure points are. We never consider our clients as just a number regardless of how big or small your business is.
Whether you need a small business insurance policy, insurance for a sole trader or protection for a larger commercial operation, our team of business insurance brokers will provide you with cost-effective and comprehensive insurance solutions. Regardless of where you are located, we have a team ready to assist you.
A Queensland roofing contractor came to Priority with two liability claims exceeding $50,000 during the previous five years.
Rather than focusing only on the cheapest immediate renewal, Priority developed a longer-term placement approach that considered how different insurers assessed the client’s claims history.
When the older claims later fell outside the relevant history period for another suitable market, Priority was able to reposition the risk.
Approximately $20,000
Reduction in annual insurance premium at the later renewal
Why Choose Us and
Priority Insurance Brokers is a business insurance broker which specialises in providing tailored advice to for commercial insurance products. We work with a range of businesses from start up through to corporate clients. Our experience and understanding of your business allows us to have open conversations with you about your business to ensure that you are adequately protected should something unforseen occur.
As a commercial insurance broker, we provide all of our clients with easy access to a dedicated advisor, ongoing management of insurance policies, end to end claim services and acting on your behalf with insurers. If appointed as your business insurance broker, we ensure that we always act with your best interest at the forefront of everything we do.
We have access to a large panel of insurers to ensure that you are getting the best cover for the best available price. See below the other major benefits to using a business insurance broker.
By utilising a a commercial insurance broker this allows you to get back to the things that you need to do to keep your business operating and earning an income. We usually require about one hour of your time to be able to assess your current policies, provide advice and then present you with suitable options.
We ensure that your assets are protected whether that be your property, motor vehicles or your company operation. We take the time to understand your situation and tailor or recommendations accordingly. Insurance is never a one size fits all therefore, all of the advice we provide is tailored specifically to the client.
We never provide advice based on sales targets, we work with you to outline your desired level of risk tolerance. We tailor our insurance packages to provide you with the optimal balance between your exposed risks and your budget. We have extensive experience in showing you ways to reduce your premium without completely reducing your cover.
If you keep on getting bounced around to different account managers with your current business insurance broker this causes gaps in understanding your business and covering it correctly. We take pride in building relationships with our clients and will always prioritise keeping you with your dedicated advisor.
Our specialist brokers are ready to assist you and although we do not offer an immediate quote online there is an important reason why.
Most insurers that offer immediate online quotes are designed to sell you their most profitable policies hidden by pages and page of fine print. Our brokers know what to look out, what is included in the policy wordings and how it affects you when you need to make a claim.
In most circumstances, we can turn around quotes extremely quickly, usually on the same business day. This allows us to take a competitive approach and review the quoted policies thoroughly.
We can quote Business Package insurance policies, Public Liability insurance, commercial truck insurance all on the same day. Depending on the level of complexity, we can also get instant quotes for Professional Indemnity policies with a 1-2 business day turn around.
In most circumstances, we can turn around quotes extremely quickly, usually on the same business day. This allows us to take a competitive approach and review the quoted policies thoroughly.
We can quote Business Package insurance policies, Public Liability insurance, commercial truck insurance all on the same day. Depending on the level of complexity, we can also get instant quotes for Professional Indemnity policies with a 1-2 business day turn around.
I never thought I would say organising insurances was easy and stressful, however working with Josh at Priority Insurance Brokers was a pleasure. So helpful, and so easy to deal with.
Josh from Priority Insurance Brokers was a pleasure to deal with. Easily contactable for any questions or concerns I held about my insurance queries. I look forward to dealing with them for all our business needs.
Daniel has been absolutely fantastic and prompt in dealing with our commercial vehicle insurance and now our Public Liability and business insurance needs. I would highly recommend Daniel & the team for your insurance needs - no fuss, diverse options and found us the lowest premium to suit our needs.
Found us a good deal on our Public Liability Insurance. It's worth a quote from them.
I partnered with PIB earlier this year as I was in need of updating my business insurance in order to provide more coverage. The customer service I received from Dan, was extremely professional and exactly what I expected. Every time I have needed to make amendments to my policy, the process was completed promptly and communicated to me in a way that put my mind at ease. I absolutely recommend the team at PIB for any of your insurance broker needs. Well done team!
From start to finish this was the quickest and most painless insurance process for my new business. Daniel was absolutely fantastic and was able to provide me with a detailed explanation of the policies and had an in-depth knowledge of the insurance in my industry. I would definitely recommend Priority Insurance Brokers to anyone looking for stress free Insurance. Thanks again
Struggled for weeks to get Demolition added to my current liability insurance in order to submit for a licence application. Found Priority and within a day Dan had a quote, an acceptance and fully paid up insurance with a certificate of currency. Saved me so much stress and time. Thank you again
Efficient and timely. Insurance requirement for a niche business. All members of Priority Insurance Brokers were great to deal with and the insurance premium was very competitive. Special thanks to Daniel
Mining insurance - easy process and fast turnaround. Good communication all the way through. Exactly the service you want for quick site mobilisation. Highly recommend
Hi, Thanks for your help and support, very helpful team and cooperative. Regards, Falah Emu Demolition
Very prompt and competitive pricing.
Daniel Ufer (authorised representative 1295221) is the Managing Director of Priority Insurance Brokers, bringing seven years of industry experience. Specialising in blue collar, trades, construction, and mining insurance, Daniel holds a Diploma of Insurance Broking and is a Qualified Practicing Insurance Broker.
His dedication and expertise were recognised in 2023 when he was awarded the ADVISR Insurance Broker of the Year (People's Choice). At Priority Insurance Brokers, Daniel leads the company while managing key accounts, ensuring top-tier service and tailored insurance solutions for clients in demanding industries.
Chloe Ufer is a Director at Priority Insurance Brokers with seven years of experience in the financial services industry. She specialises in accounts and administration, holding a Bachelor of Laws, a Graduate Diploma in Legal Practice, and RG146 certification in superannuation.
Chloe has previously worked with Sunsuper and various law firms. At Priority Insurance Brokers, she manages accounts payable, staffing, and compliance. Recently returning to the workforce after taking time off to raise her three children, Chloe now contributes significantly to the company's strategic planning and growth, leveraging her extensive legal and financial expertise.
At Priority Insurance Brokers, Lesile leads the broking team as General Manager, with a strong focus on delivering consistently high standards of advice, service and client outcomes. He is responsible for supporting and developing our brokers, overseeing the day-to-day performance of the team and ensuring clients receive a professional and proactive broking experience.
Lesile takes a practical, people-focused approach to leadership and is committed to building a strong team culture centred around accountability, development and putting clients first.
At Priority Insurance Brokers, Dane brings over a decade of experience across the financial services industry, with a background spanning wealth management, personal insurance and general insurance. This broad experience gives him a strong understanding of clients’ financial needs and the importance of providing clear, practical and considered advice. Dane is focused on building long-term client relationships, understanding each business and its individual risks, and helping clients navigate their insurance needs with confidence.
At Priority Insurance Brokers, Kieran brings valuable experience from national banking and insurance organisations, giving him a strong understanding of both client needs and insurer expectations. He is known for his reliability, attention to detail and commitment to delivering a smooth, professional experience for clients. Kieran takes pride in building strong relationships and providing practical, well-considered support to help ensure the best possible outcomes.
As an Account Manager at Priority Insurance Brokers, he enjoys getting to know his clients and their businesses, building strong relationships and understanding what matters most to them. With a friendly and practical approach, Justin focuses on providing tailored insurance solutions and making the process as simple and straightforward as possible.
As an Account Manager at Priority Insurance Brokers, Kyle brings more than three years of insurance experience and a strong background in sales. With broad product knowledge and a well-rounded understanding of insurance, he focuses on building genuine client relationships and providing practical, reliable support. Kyle takes pride in understanding his clients’ needs and helping them achieve the right insurance outcomes.
At Priority Insurance Brokers, Ben brings strong industry experience gained from working with major organisations including AON, IAG and PSC. He is known for his client-first approach, deep market knowledge and ability to navigate complex insurance placements with confidence. Ben is passionate about building long-term relationships and delivering practical, tailored solutions that help clients protect and grow their businesses.
At Priority Insurance Brokers, Jermelyn is known for her exceptional ability in providing support and delivering swift service to ensure smooth operations and is also well organised enhancing the productivity within the organisation. She’s able to manage time effectively to meet tight deadlines while looking at every perspective to deliver high-quality results.
Business insurance is important for businesses because it helps protect them from financial losses that can occur as a result of risks such as accidents, fires, theft, or lawsuits. Without business insurance, a business could be forced to close its doors if it had to pay for damages or injuries out of its own pocket.
There are many different types of risks that businesses need to insure against, but some of the most common include:
The cost of insurance for a business depends on a number of factors, including the size and type of business, the amount of coverage the business needs, and the location of the business. Contact a Priority IB insurance broker today to talk about your business needs and find out information more relevant to your case.
Whether you need a small business insurance policy, insurance for a sole trader or protection for a larger commercial operation, our team of brokers will provide you with a cost effective and comprehensive insurance solution. Regardless of where you are located, we have a team ready to assist you.
Most insurers that offer immediate online quotes are designed to sell you their most profitable policies hidden by pages and page of fine print. Our brokers know what to look out for, what is included in the policy wordings and how it affects you when you need to make a claim.
In most circumstances, we can turn around quotes extremely quickly, usually on the same business day. This allows us to take a competitive approach and review the quoted policies thoroughly. We can quote Business Package insurance policies, Public Liability insurance, commercial truck insurance all on the same day. Depending on the level of complexity, we can also get instant quotes for Professional Indemnity policies with a 1-2 business day turn around.
Why should you use
Unfortunately, most customers who manage their own insurances don’t actually know if a specific insurance product is an “optional extra” or a separate policy in general until they suffer a loss. As a commercial insurance broker our job is to assess the risks associated with your business from our initial discussions, identify them to you and work with you to ensure that you minimise any potential losses to your business operation or personal assets. With each customer, we will put together a recommendation letter which outlines the policies in which we recommend you to consider.
This is a huge advantage to you as a business owner. Who has a spare couple of hours to get quotes for insurance? Let alone review the fine print to ensure that you are covered correctly. The time you spend just to get a quote is only a small portion of the time that you could better use within your business. If a claim was to occur you could be looking at multiple emails, multiple phone calls, endless frustration after speaking with 5 different people and repeating yourself. By using a business insurance broker, you speak directly with us, we manage your claim and your policy and provide advice and updates along the way.
Saving money on your insurance premium is an added benefit that we can provide. We provide this by looking at ways to reduce your premium your existing insurer or by re-marketing your policy with our panel of insurers to achieve a better a result. Saving you money is not guaranteed however, we can also help you save money should an insurance claim occur. We know most policies in and out and from the initial discussion about a claim occuring we can advise you on whats likely to be covered and what expenses are likely to be reimbursed.
Ever had an insurance claim that you’ve lodged and you’ve gotten extremely frustrated and not known what do? By using a commercial insurance broker, should a matter need to be escelated beyond the initial claims team than we can assist in having this escelated. The insurers will usually have their own escelation points however. being part of Australia’s largest broking group we also have our in-house escelation points that can assist with resolving any claim disputes. If you were to handle this on your own, you have limited resources available to you and once again causing you a large outlay of time.
All of our dedicated account managers handle all types of general insurances and therefor your business insurance broker can be your go to person for any enquiries. We also assist in creating a smooth renewal process by having a renewal review discussion or meeting with you, then coming back to you with our recommendations. We can also assist in providing insurance certificates, monthly repayments, risk reviews and mitigation strategies.
Ready to speak with someone?
"*" indicates required fields